Purpose Driven
Before you build a website, have a clearly defined goal of what you are using it for that is directly linked to how much money you want to make.
Determine if you are you using your site to convert potential customers, launch an event, or raise awareness on a particular topic you are uniquely qualified to speak on.
Knowing 75% of people have judged a company’s credibility based on its website design, it’s more important than ever to have a professional, user-friendly website with a specific purpose.